Recently, I had the good fortune to meet Rob Blatt of Blattcave Productions. Rob is an audio engineer extraordinaire. He shares three Emmys, an Academy Award, and a Peabody Award with former colleagues. I asked Rob to share advice for job seekers who want to establish themselves as an expert. Given his background, it's not surprising that his first piece of advice is:
1. Start a Podcast that Shows Your Interest and Expertise
Talk about topics you know and have a passion for discussing about it. "When you share your knowledge and passion, your voice will give away your enthusiasm. That's an audience draw."
2. Don't Just Talk About It, Write About It
"Any proper podcast needs to be associated with a blog," Rob explains. "Between episodes of your podcast, you should share content related to your show...and advertise your podcast on your blog."
3. Don't Just Talk About Your Ideas: Share
Rob is a big believer in promoting other people; he says being magnanimous has side benefits.
Sharing ideas of others allows you to show that you are comfortable with your area of expertise.
It shows that you are an expert and know how to cultivate knowledge sharing and that you are not afraid to show that other people have knowledge as well. You need to build trust with your audience.
A special shout-out to Rob for sharing his expertise with us. If you'd like to learn how to sound better or are interested in learning more about Rob's work, visit his website.